Dijitle was contracted by Peter John McFarlane from Arrochar. He was starting a new consultancy and required a number of assets to kickstart his business. Starting with his vision, we began the journey to create an online presence, complete with a logo, website and digital content to deliver his message and promote this new venture.
Working through a highly collaborative process, we developed a number of design options including variations on colour, fonts, shapes and visual elements. Focusing on the core values and story Peter John was looking to portray, we looked to understand his vision and message. This collaborative process helped us to understand his market, ideal client and ultimately design a set of brand assets that aligned with his vision for Arrochar.